Marco owns a company that installs smart-home accessories. His employees recently completed specialized training on installing specific units for garage doors. He wants to capitalize on his employees’ new skills. How could a google search campaign benefit his business?
- His website will appear higher in organic ranking
- His ads will be shown at random, thereby generating new cold leads
- His ads will be displayed on related industry websites
- His ads may appear when people research similar installation options
Correct Answer:
4. His ads may appear when people research similar installation options